Making Better Decisions For The Whole Family

Family

I’m a busy mom, wife, daughter, employee. Errand-running often serves as leisure time too. I consider myself a “professional consumer.” I love to see what brands my favorite store offers and how they’re packaged and merchandized on the shelf. When I really love a product, I love to tell people. I like converting others to better products that I’ve discovered. My mom (who is pretty classically set in her ways of purchases) is my favorite person to convince.

With that said, chemistry was my worst subject in high school, and I took general science classes in college to avoid the subject all together. I don’t want to have to be a board-certified chemical engineer in order to buy my family’s snacks or shampoo. But I still want the safest or healthiest products I possibly can find… and can afford.

Since coming on board with the Naturepedic team, I’m lucky to hear about brands who are making better products, just like we are. Some brands I even get to work with often, thanks to Naturepedic’s work with the Companies for Safer Chemicals coalition.  I’m told there are 80,000 chemicals out there, and something like 5 have been regulated by the government. (Zoinks.) Again, no chemistry background here. I have a degree in advertising, so I what I do know is some brand’s “natural” or “safer” or “fat-free” or whatever schtick is purely marketing.

So, what should I buy when I go to the store? Which products in my house are really toxic? Which products in my house does my toddler have the most contact with? Which products or foods are safer and won’t break my grocery budget!?

It’s overwhelming. So just like any big project I take on, I decided to start small. A few small changes can lead to bigger, better ones. After all, a marathon starts with a few steps. Stop back on Mondays to hear about the small changes my family and I have made to Make Better Decisions.

Until then, Healthy Child Healthy World put together this beautiful inspirational video for all of us who want to join the movement of a healthier world for our kids and all future generations:

About the author

Heidi
Heidi

Heidi Baumgart was a customer of Naturepedic, purchasing an organic crib mattress in the summer of 2012, before becoming the director of marketing in 2013. She earned a Bachelor of Science with Honors in Advertising from Kent State University. After serving as an account executive for two ad agencies, Heidi left the local advertising scene to run her own wedding planning company, Heidzillas. Having been a brand ambassador parent for Naturepedic, Heidi loves getting to professionally spread the word about #SafeHealthySleep. Her favorite part of working at Naturepedic is the education of all of the consumer products that have healthier alternatives and working with like-minded manufactures and brands.