At the risk of sounding cheesy, I’ll say it anyway: every day is Earth Day at Naturepedic. What I mean is that seeking continual improvements to benefit planet and people is woven into our business, not something external we dig up for a few days a year. People know Naturepedic for organic mattresses. Beyond the visible products, though, is a thriving culture of continual research and exploration. As we launch our second annual Naturepedic Sustainability Report, I thought I would complement it by sharing some of the behind-the-scenes work at Naturepedic that goes into being a leader in the green marketplace. 1. Vendors Naturepedic makes certified organic products, meaning we need suppliers that can meet our demanding criteria. Truth is, we ask a lot. On the minimum, suppliers must meet strict social and environmental criteria of the Global Organic Textile Standard (GOTS), and that is a HUGE minimum requirement! GOTS examines factors from worker safety to inputs used. Remember, that’s[…]Read More
We have big news: Our mattresses are the first in the country to be MADE SAFE certified! Since our inception, we’ve taken every step possible to ensure that the materials in our mattresses are as safe as possible. After all, we got our start after our founder Barry Cik set out to create a mattress he would allow his grandchild to sleep on that wasn’t made with toxic chemicals or questionable materials. Naturepedic has always been one of the few companies that make mattresses certified in their entirety to the Global Organic Textile Standard (GOTS) – the organic standard for mattresses endorsed by the USDA. MADE SAFE is an independent third-party certifier that scrutinizes the materials used in making mattresses to make sure that they are not made with known harmful carcinogens, behavioral, reproductive, and neuro toxins, hormone disruptors, heavy metals, pesticides, insecticides, flame retardants, toxic solvents, or harmful VOCs and more! Questionable materials commonly used in mattresses – which[…]Read More
It’s clear that many consumers are demanding more from their products regarding health and safety, as they should. I created Naturepedic along with my sons to in order help meet that demand.
Whether a company enters the market already focused on healthier materials like we did, or whether a company decides along the way to green their offerings, resources exist to help them in their journey.
Recently I was invited to speak on a webinar sponsored by the Sustainable Furnishings Council, a trade organization that supports companies in the home furnishings sector looking to make a healthier impact. Also on this presentation was Robert Demianew of Control Union Certifications who discussed the Global Organic Textile Standard, or GOTS, and Dale Read, President of the Specialty Sleep Association, who discussed the new BedFax program.
For my part, I discussed the existing obstacles to good health facing consumers today when purchasing mattresses. Of particular note, I discussed the widespread use of flame retardant chemicals, why they are used, why they are problematic, and how Naturepedic found a way to not use them while still passing all flammability standards.
I also discussed how GOTS certification and BedFax service provides verification and transparency for consumers, topics elaborated on by the other speakers.
GOTS, BedFax, even the Sustainable Furnishings Council, aren’t creating a demand for healthier products. People already desire them. Instead, they are helping consumers identify the healthier products on the market and trust that these products meet their needs, and they are also helping companies to build better products and communicate their message. It’s all part of the same goal: helping to make our homes and planet a healthier place to live.
Watch the webinar recording now:
Video Link: https://vimeo.com/131129086
So why is there a t-shirt graphic on mattresses? That’s the GOTS logo. Naturepedic mattresses are certified organic and nontoxic to the Global Organic Textile Standard (GOTS), the only third-party organic certification recognized by the USDA for organic mattresses. GOTS is challenging to achieve, requiring both onsite inspections and rigorous documentation, but it serves as a respected way of demonstrating organic integrity for consumer products like mattresses. To this end, Naturepedic proudly displays the GOTS logo, with its white shirt in a green circle, on its website, marketing materials and products. You’ll notice the ID number under the GOTS logo – this validates the certification. While the GOTS logo is designed to verify certified organic products, companies will sometimes attempt to misappropriate the logo without doing the work. Sometimes the GOTS logo is used (inappropriately) when a mattress company purchases GOTS-certified material from someone else, generally fabric, but when they aren’t themselves offering certified products. In these cases, the logo[…]Read More
Every purchased product, even if mass produced, was made by somebody with materials gathered or processed by real people. Naturepedic always remembers that, even when sourcing materials. I am fortunate to know and interact with the real people who build Naturepedic organic mattresses. Most of the manufacturing team is made up of Amish men and women possessing considerable skills, and it’s impressive to watch these craftspeople build mattresses. With an office just outside of the manufacturing floor, I see the process frequently. That said, although we make our mattresses here in Ohio, even coiling our own springs and then hand assembling them with organic cotton encasements one at a time, we still bring in raw materials like organic cotton, latex, wool and wood. We don’t have our own live sheep at this point. Did you know the organic certifications we offer for our mattresses and materials also take into account the human, animal and environmental impacts related to those materials[…]Read More
What is large? Bigger than a mailbox? An elephant? A gymnasium? The word “large” holds no value without a reference point. A sandwich the size of a dachshund is large. An alligator that size is not. The same holds true for “organic.” Alone, the word “organic” is of questionable value. If you’re trying to sell me a product, I have even more reason to question the value of that word, as it will often be contorted to imply elements that simply are not there. WHAT DOES ORGANIC MEAN? If a mattress contains “organic” cotton but has a cotton fabric cover treated with a chemical flame retardant, is the mattress organic? What if the mattress is waterproofed with chemicals like PFCs? You probably don’t want a mattress off gassing fair amounts of VOCs regardless of whether there is organic cotton there or not, so how do you know what “organic” actually means on a label? How do you know if the[…]Read More
During my first visit to the Naturepedic mattress factory, something struck me. The smell. The factory smelled fresh. As strange as this will sound, I thought it smelled … good. I’ve been in many factories, and good smelling is generally not a characteristic noticed. Bakeries? They smell good. Factories? Not so much. Honestly, I first noticed the lack of expected smells. Where was the combination chemical/solvent/adhesive/plastic smell I associate with factories? Not there. I knew in advance the entire factory was certified to the Global Organic Textile Standard (GOTS), but I still had an expectation of, well, a more industrial smell. The lack of a heavy synthetic odor caught me off guard, but in a good way. Adding to my sense of surprise were the sounds, or, again, lack of. There was a LOT of activity, but the factory wasn’t loud. All around was a beehive of productivity, with people hand-stitching at sergers, cutting organic cotton with large hand shears, and more. Sure, there[…]Read More
We’ve finally answered the prayers of many parents who have purchased our crib mattresses for their children – we now have a line of adult mattresses, with all the luxurious comfort an adult needs. There are three different series: ESO, Essentials and Luxury. Go to the organic mattresses for adults page on our site for full information on each model and a chart that helps you compare the features. In addition to organic cotton, some models contain latex and/or wool. Several of our series have customizable firmness, and pillowtop options. Plenty of options – we hope you can find one that’s just right for you. Just a note on the wool and latex: As you know, we don’t use latex or wool in our crib mattresses or others used for kids. That’s because they are potential allergens and you never know how they’re going to affect an infant or child. However, by the time you’re reached adulthood, you’ve probably had[…]Read More
Have you ever seen the word ‘organic’ on a product you bought only to find out later that it is not actually organic? I’ve had that happen plenty of times. The label says organic, I read the ingredients or materials list – if there is one – and see that it contains a certain amount of organic materials but, otherwise, is basically the same as any other product I could have bought for half the price. Sometimes the label correctly reflects the ingredients and is not misleading; and at other times the manufacturers are trying to take advantage of the selling potential of organic products by making things look a little more organic than they actually are – this is known as ‘greenwashing.’ Figuring out whether or not a manufacturer is greenwashing can take quite a bit of research. But even with those manufacturers who are right up front about their products, we can still be confused. That’s because we[…]Read More