Posts Tagged ‘Naturepedic’

A hidden guest bed with your Symphony organic mattress? Could be!

Wednesday, April 23rd, 2014
Call this a Symphony in Comfort

Call this a Symphony in Comfort

Psst. I’ve got some inside information for you. Naturepedic’s newly redesigned and sublimely comfortable Symphony organic pillowtop mattress offers a hidden “guest bed.”  We don’t market this as a feature, so this will be our little secret.

If you have a Symphony, I doubt you’ll be offering it to guests, not even to a favorite sister. With a base of two layers of support coils, each coil individually wrapped in certified organic cotton fabric and hand assembled, how can you be expected to go without that glorious support and isolation of movement? I’m not judging. I didn’t even mention the 1 inch of certified organic natural latex foam built into the base. Listen. I understand. The Symphony takes comfort to a remarkable level.

This base alone is already incredibly comfortable as a cushion firm mattress.

Of course on top of this base you have a two-sided pillowtop made with 3 inches of organic latex. One side of the pillowtop is deeply quilted for an uber-plush, luxurious feel. Flip the pillowtop over and you find a lower-fill quilt design that creates a firmer sensation while still delivering a plush level of support. Three sleep sensations, depending on your preference, or even mood.

So here is the secret.  If you’re in a pinch and need one more additional sleep surface, you can pull that lush pillowtop onto the floor for a comfy, cushy pad. You still get an incredible sleep sensation, and your guest(s) gets a cloud-like sleep surface better than any cot or couch could ever offer.

An "inside" peek at the Symphony

An “inside” peek at the Symphony

You’ll sleep satisfied. Instead of giving the shirt off your back, you’ll have given the top off your mattress, and that’s kind of the same thing, isn’t it?

Yes. It really is.

 

Earth Day Musings from Naturepedic

Tuesday, April 22nd, 2014

We’re about organic mattresses at Naturepedic so we love Earth Day as much as National Sleep Day (Jan. 3), World Sleep Day (March 14) and even National Sleep Week in March! A combination of better earth choices and sleep is our thing.

sprouts

Wake up the kid in you — it’s Earth Day!

Speaking for myself, I love the centering aspect of Earth Day; it reminds me to reexamine how my choices and actions affect the planet.

Instead of focusing on the gloom and doom of pollution and environmental degradation, I use Earth Day to recharge my energy toward positive action where I can make a difference.

Additionally, I use Earth Day to remember how cool our Earth is. If you’ve temporarily forgotten, go look at a spider web up close or at the sprouting plants all around to recapture some of that childlike wonder about planet Earth.

Competition for Planet Earth

green-city-feature

(c) City of Vancouver website

Five years ago, Vancouver (in Canada, not the state of Washington) kicked off its Greenest City Action Plan, a goal to become the greenest city in North America. They might be on to something.

Consider: a city collectively working for the bragging rights of being the greenest city. Instead of pouring money and energy into defeating and circumventing earth-friendly action, could cities, governments and companies use a spirit of competition to drive toward a healthier environment?

Top Cities for Earth Day Celebrations

According to a ranking by website SaveOnEnergy.com, Austin, Texas takes the top spot for Earth Day Celebrations in 2014 with their Austin Earth Day Festival. If you’re heading out to Austin, check out Naturepedic mattresses at The Clean Bedroom or Austin Natural Mattresses.

Earth Day Selfie

NASA is promoting aGlobalSelfie_shareable_FINAL Where Are You on Earth Right Now? #GlobalSelfie campaign. People tweet pics of where they are on the planet on Earth Day, April 22 using the hashtags #GlobalSelfie, #NASA #EarthDay. The campaign is part of their Earth Right Now campaign. Visit the NASA website to learn about the campaign and download Global Selfie signs.

 Happy, Healthy Earth Day from Your Friends at Naturepedic!

 

And remember: Sleep on a Naturepedic Organic Mattress and you’ll get to celebrate Earth Night, too!

 

Making Decisions Monday: The Honest Company

Monday, April 21st, 2014

“Making Decisions Monday” is a blogging series by Naturepedic marketing director and mom of one, Heidi Baumgart, and her path to making better purchasing decisions for her family.

Anchors

Meet Momo.

When I first became a parent, there was a lot to research in general about baby “stuff.” Of course the one thing that all my parent-friends joked about needing the most was diapers. Which to choose? Ads, coupons, product packaging overwhelm you when you stand at the wall-o-boxes at any retail establishment. Marketing message inundate you: best wetness protection, best fit, cute designs… What diapers were really best!? Yes, you’re on the Naturepedic blog, so yes, I considered cloth. My husband just didn’t love the thought of it. My mom had visions of 1980′s “rubber pants” that were bulky and a mess. So with two votes against one, we went with disposable.

buybuybaby

Let’s try a few designs too…

I believe in “if you don’t have anything nice to say, don’t say anything at all,” so I’m won’t mention the diaper brands I have tried. Bulky, smelly, instant diaper rash with one brand! etc. And what is in them? Moving on.

When I first started working for Naturepedic, I heard about The Honest Company. Sounded good. Looked great! So off I went to our brand new local buybuybaby to purchase some in person.

Our nursery is nautical themed, so of course I grabbed the adorable anchor pattern.

Before I continue, full disclosure of course: The Honest Company didn’t ask me to write this, they aren’t paying me to write this, and I actually forgot my buybuybaby coupons so I paid full price for the diapers. 

I’m obsessed with the diapers. Seriously. And for a few reasons.

Momo checks out her new diapers.

Momo likes ‘em.

First of all: I know I made a better decision. The Honest Company diapers are made with PLA which is a potato starch plant based fiber. I know the benefits of PLA! We use the fabric made of corn and potatoes in some of our organic mattresses!

Secondly: They are free of: chlorine processing, latex, lotions, fragrances, common allergens, phthalates, optical brighteners, PVC, heavy metals, organotins (MBT, DBT, TBT) & harsh petrochemical additives. Well I love that. I know that using latex – even organic latex is a no-no for baby products because babies can be highly allergic to it! And, just like our crib mattresses, there’s no need for PVC or petrochemicals.

Third: Okay, plain old mom love here. They fit amazing. They are designed wonderfully and have you SEEN the cute designs? I love coordinating baby outfits anyways and now cute flowers or fruit or animals show instead of some over-marketed cartoon character.

So a necessary commodity becomes a smile a half a dozen times as day. Try ‘em. You like em, too. Our friend Beau of #theoandbeau wears The Honest Company diapers, too, and has a coupon code for you.

The Honest Company Shampoo/Body Wash

When you are out right now, Honest is in stores too!

P.S. If you’re an in-person shopper too, I found our other The Honest Company favorite: body wash/shampoo at Costco in a two pack. :)

Opinions DO matter!

Wednesday, April 16th, 2014

When it comes to buying new and more expensive products, the internet has been a saving grace for me.  I scour various sites and blogs for any reviews I can find so that I can make the most informed decision possible based on my needs and the experiences of my peers with similar products.  Getting actual user feedback on various models and brands, I feel more confident when I finally lay down my hard earned money.

Don’t just take our word for it!  Naturepedic has been working with bloggers for several years and we thought you would love an easy place to see our reviews.  We live in such a fast paced world that anything we can do to save you time in researching our products would be of value to you.

StumbleUpon.com is the perfect venue to provide this service to you.  Each week, we add new product reviews and blogger giveaways to our StumbleUpon Likes page.  We are also adding in all of our past reviews so you can have as many reviews to look through as possible for the products you are interested in.  There will be other interesting articles and press releases about our company that you might enjoy as well.
StumbleUponWhat a great way to collect all of your favorite information and sites in one spot for reading at a later time or to share with your friends and family.  If you like what you read, give a thumbs up and add the link to your own StumbleUpon page.  Be sure to Follow us so you can see when new reviews and giveaways come in. Start Stumbling?

Naturepedic’s EOS Customizable Organic Sleep System: Fitting Your Lifestyle AND Up the Stairs

Thursday, April 10th, 2014

Naturepedic’s latest certified organic sleep concept the EOS offers many benefits, including customization and ease of ordering.

Eos even goes up castle stairs! (CC Photo, Harlech Danger, used courtesy of Dave Younce on Flickr)

Eos even goes up castle stairs!
(CC Photo, Harlech Danger, used courtesy of Dave Younce on Flickr)

One benefit that might get overlooked, however, is getting your mattress into your room. In some homes that can be a major challenge!

If you live in a five-story walk-up with no elevator, a century home with narrow door frames, or any furniture-moving nightmare of a building but still want to sleep on a  luxurious organic mattress, than EOS has just become your solution.

EOS is designed for convenience.  You can order your EOS online even if no physical store is nearby and mattress components ship to your door by ground.

Now back to that narrow staircase. When your EOS arrives, each layer is boxed separately, meaning manageable weight for even one person.  The support (bottom) layer of any queen sized or larger EOS comes in two side by side sections instead of a single larger component.

It gets easier.

Coiled components are cleverly rolled and packaged so you have a manageable sized box. And don’t worry – when you set up your EOS, coils gently unroll rather than snapping out like a joke snakes in a peanut can. All of this puts you in control.

Should you order a support layer of organic latex, the latex is not only split side by side, but each eight inches of lush organic latex will also be split into two four inch layers for a total of four easy-to-move components.

For the top comfort layer, you select either comfort coils or organic latex and in your desired firmness. A queen size or larger comfort layer can be a single component, but you have the option of ordering it as two side by side components. By ordering the comfort layer in two sections, moving it is not only easier, but you can also order a different firmness for each side of the bed, such as a firm comfort coil for him and a plush comfort coil for her.

Eos - luxurious organics that scoff at narrow hallways!

Eos – luxurious organics that scoff at narrow hallways!

By designing the EOS with your lifestyle in mind, Naturepedic gives you the healthy, organic sleep you want, even if that sleep happens in a stylish bedroom atop a spiral staircase.

 

Making Better Decisions Mondays

Monday, April 7th, 2014

I’m a busy mom, wife, daughter, employee. Errand-running often serves as leisure time too. I consider myself a “professional consumer.” I love to see what brands my favorite store offers and how they’re packaged and merchandized on the shelf. When I really love a product, I love to tell people. I like converting others to better products that I’ve discovered. My mom (who is pretty classically set in her ways of purchases) is my favorite person to convince.

With that said, chemistry was my worst subject in high school, and I took general science classes in college to avoid the subject all together. I don’t want to have to be a board-certified chemical engineer in order to buy my family’s snacks or shampoo. But I still want the safest or healthiest products I possibly can find… and can afford.

Since coming on board with the Naturepedic team, I’m lucky to hear about brands who are making better products, just like we are. Some brands I even get to work with often, thanks to Naturepedic’s work with the Companies for Safer Chemicals coalition.  I’m told there are 80,000 chemicals out there, and something like 5 have been regulated by the government. (Zoinks.) Again, no chemistry background here. I have a degree in advertising, so I what I do know is some brand’s “natural” or “safer” or “fat-free” or whatever schtick is purely marketing.

So, what should I buy when I go to the store? Which products in my house are really toxic? Which products in my house does my toddler have the most contact with? Which products or foods are safer and won’t break my grocery budget!?

It’s overwhelming. So just like any big project I take on, I decided to start small. A few small changes can lead to bigger, better ones. After all, a marathon starts with a few steps. Stop back on Mondays to hear about the small changes my family and I have made to Make Better Decisions.

Until then, Healthy Child Healthy World put together this beautiful inspirational video for all of us who want to join the movement of a healthier world for our kids and all future generations:

 

Naturepedic at 2014 Great Lakes Green Chemistry Conference

Friday, April 4th, 2014

2014-logo

Naturepedic Founder Barry Cik was a panelist speaker at the 2014 Great Lakes Green Chemistry Conference, held in Cleveland, Ohio April 1-3. This year’s focus was “Innovating for Success in Green Chemistry”.

Active in organizations at both the national and local levels, Cik has long been a champion of finding safer, healthier alternatives for companies to make products and conduct business.

Barry_GLGCC

Naturepedic founder Barry Cik takes the podium at the Great Lakes Green Chemistry Conference in Cleveland, Ohio

The conference explored how innovations in green chemistry can accelerate change in the Great Lakes Region (where Naturepedic is based), not just in business, but also in policy and public health and safety. The conference looked at ways to promote collaboration between business, academia, and legislators.

Naturepedic was previously recognized by an award from the National Pollution Prevention Roundtable (NPPR) as a charter member for its 2025 Safer Chemistry Challenge Program.

The Challenge Program, began by NPPR in collaboration with the Great Lakes Green Chemistry Conference and Clean Production Action, recognizes company operations that reduce the use of hazardous and toxic chemicals by finding and selecting alternative, safer materials and chemistries.

 

Naturepedic Certified Organic Mattresses: How They’re Made

Wednesday, April 2nd, 2014

 

People love to see things built.  Shows like Discovery Channel’s How It’s Made cater to our fascination to watch finished products emerge from raw materials.

Having an office near the Naturepedic manufacturing floor, I often watch giant rolls of organic cotton, wool and other materials turn into finished mattresses at the hands of talented craftspeople.  Like a sunset, I don’t tire of watching it.

Thanks to agency Flourish Inc. you can spend 2-1/2 minutes experiencing the cool factor of our factory in Luxury Organic Mattresses: A Behind The Scenes Look.  As a result of Flourish’s brilliant vision and execution in creating this video, you can truly get a sense of the craftsmanship and pride that goes into each of our mattresses.

The video is so amazing it earned Flourish a 2013 Gold Addy award from the American Advertising Federation – Cleveland.  Watch it and you’ll see why.

Take a break and step into our factory for a few minutes.  You’ll leave refreshed!

The Changing Role of Dad at Dad’s 2.0

Friday, March 28th, 2014

Life is no longer a 1960′s television show. Back then, dads were the sole bread-winners and had little to do with their children (other than discipline). With more and more women advancing in the workplace, and traditional parenting roles being flipped or mixed, today’s dad is emerging as a jack-of-all trades able to handle multiple duties. The good news is, judging by the “dads” in attendance at the Dad’s 2.0 Summit in New Orleans, today’s generation of men are eager and up to the task.

urlTwenty years ago, the only way you were going to get 300 guys in a room watching a movie was if it was a Chuck Norris marathon. Well, at Dad’s 2.0 Summit, the presentations were much more substantive than Missing in Action 27. These dad’s care . . . not only about being good parents, but equally on being good spouses. It sounds simple, but it is true: the key to a healthy marriage often starts with eliminating conflict associated with raising children. When parents work together to raise the children and do what they can to help each other, everybody wins. Children should be a blessing – not a wedge – enjoyed by the couple.

One of the most interesting things is the impact of technology on parenting. At Dad’s 2.0, real life problems were addressed – such as parents dealing with cyberbullying, finding the right balance between physical activity as compared to the latest internet game, and making sure to protect children in a world of predators.

dads20

Naturepedic’s David meets a crocodile at this year’s Dads 2.0 Summit

Just as important, how about discussions about products . . . and excessive chemicals . . . and education! What is interesting about this “blogger” conference is that even though there was a lot of guidance on being a better blogger – taking better pictures, maximizing search engine optimization, and creating better content – all of those blogging discussions were ultimately designed to empower all dads to become better fathers and to assist others. The whole space was created so Average Joe’s could find other Average Joe’s to navigate the adventure of parenting together.

Yes, a lot of dads and bloggers will tell you they seek out these types of forums for help . . . for support . . . and sometimes, even just to vent and be appeased that other dads are having the same struggles. More positive, though, the forum has become a proactive one where great ideas are shared, where mentoring takes place, and where child successes and accomplishments are celebrated and become inspiring. It is no longer a reactive vibe, where dads that need help seek out answers. Rather, it is dads stepping up to the plate . . . saying they do want to be the best father they can be . . . and joining with other dads on not only being jacks-of-all-trades, but masters of all.

Perhaps the most poignant discussion was titled “Parenting it Forward: Compensating for Our Own Flawed Fathers.” Flawed struck me as an unfair term. Truth is, life was different 30 or 40 years ago. Our dads actually did quite well and, thanks to their sacrifices, generation after generation enjoyed progress. If dads today can take the best parenting qualities of the past, and embrace new techniques to deal with a fast-changing world, then today’s dads will hopefully be able to provide the fundamental thing all parents want to give their children: a life better than their own.

organicmattressesatdads20

Hundreds of dads paying their way and showing up at a weekend summit about being a better parent is a great start for that goal . . . but there is much, much more to be done.

Naturepedic Joins “Companies for Safer Chemicals Coalition”

Thursday, March 27th, 2014

When Lisa Jackson took over as EPA administrator in 2009, she expressed strong views about exposure to toxins.

“A child born in America today will grow up exposed to more chemicals than a child from any other generation in our history…Our kids are getting steady infusions of industrial chemicals before we even give them solid food…Today, advances in toxicology and analytical chemistry are revealing new pathways of exposure…There are subtle and troubling effects of chemicals on hormone systems, human reproduction, intellectual development and cognition.”

Jackson promised to focus on reforming the Toxic Substance Control Act of 1976, also known as TSCA, which regulates the introduction of chemicals into the marketplace.  She said “The law and the structure of the law in no way is modern enough or has enough teeth.”

Unfortunately, Ms. Jackson resigned from her position without seeing the reform she had envisioned, and forward motion on getting control over the chemicals we’re ingesting, inhaling and absorbing is currently rife with opposition.

American Sustainable Business Council logoTo spark forward momentum for TSCA reform, Seventh Generation and the American Sustainable Business Council (ASBC) formed the Companies for Safer Chemicals Coalition. As of the publishing of this post, more than 70 companies and organizations had already joined the coalition. The group has been supporting and promoting passage of new legislation to help protect the public from harmful chemicals.

Naturepedic is proud to be a founding member of the coalition.

A major reason for opposition to reform is the belief that changing ingredients to less harmful alternatives will be cost prohibitive.  The Coalition is working to present a business case that shows other companies that it can be done — and to the benefit of each company, their customers, and the environment.

According to a recent poll conducted by the ASBC, small business is behind making these changes.chemicals2

“Most business owners explicitly support government regulations of the products companies buy and sell, and nearly three out of four support a proposed reform of the Toxic Substances Reform Act requiring manufacturers to show their chemicals are safe.”

For more information, or to join the coalition, see the ASBC website.