Celebrating Earth Day with Naturepedic: Why Transparency Matters

naturepedic earth day sustainability report

Earth Day engages more than 1 billion people every year and has become a major stepping stone along the pathway of protecting the environment. 

As one of the world’s largest secular observances in the world, Earth Day is celebrated in 190+ countries each year on April 22. It is marked as a day of action to change human behavior and create global, national, and local changes to environmental policies.

At Naturepedic, we advocate for widespread use of sustainable, chemical-free materials in mattresses and transparency in organic claims today on Earth Day and every day. 

As the first GOTS-certified organic and MADE SAFE certified non-toxic mattress and bedding manufacturer, we are proud of our environmental achievements in chemical footprinting, rigorous third-party certifications, advancing education on pervasive greenwashing claims, and a significant commitment to 1% for the Planet.

Recently, we released our 2020 – 2021 Sustainability Report, which calls for increased transparency, accountability, and better utilization of safer, healthier materials industry-wide for the health of our planet and families.

“At Naturepedic, we are committed to protecting the environment through the materials sourced, products created, and business practices used,” comments Barry A. Cik, Board-Certified Environmental Engineer, Founder and Technical Director of Naturepedic.

“As detailed in our latest sustainability report, Naturepedic’s commitment to certified organic cotton, for example, contributes to healthier soils, decreased pesticides use and other environmental benefits like CO2 removal. Naturepedic exclusively uses organic cotton fiber and fabrics instead of conventionally-processed cotton," says Cik.

This Earth Day, we wanted to explore the benefits of using certified organic cotton versus processed cotton. After all, learning about the materials we use on a daily basis (and sleep on every night!) is important for your own health and the health of your family.

Organic versus traditional cotton

The benefits of organic cotton over conventional cotton are numerous. 

A 2018 report by the Organic Trade Association estimates that conventionally grown cotton releases 220 million metric tons of carbon dioxide globally each year. 

Additionally, in the United States alone, conventional cotton farming used approximately 48 million pounds of pesticides, 30% of which was glyphosate (Round Up) pesticide. The Rodale Institute also estimates that organic farming removes carbon dioxide from the atmosphere by as much as three times the rate of conventional farming practices.

Naturepedic’s organic cotton fabric and fill is certified organic by GOTS, the world's leading processing standard for organic textiles and fibers. In addition to GOTS, Naturepedic maintains other rigorous certifications and standards such as MADE SAFE, GOLS, Greenguard Gold and UL Formaldehyde-Free standards, and is Forest Stewardship Certified by the Rainforest Alliance. 

As a result of our research and commitment to non-toxic materials like organic cotton, Naturepedic is collaborating with parenting resource sites to drive education on certifications and greenwashing claims to help eliminate widespread misinformation and consumer confusion in the mattress industry.

Furthering sustainable business practices

At Naturepedic, we are committed to sustainable business practices and manufacturing as well to promote the well-being of the environment in every manner we can.

“While we are proud of our certifications, we don't stop there. In many cases, we hold ourselves to a far stricter standard, for example, by including sustainable forestry management. So when we refer to organic latex, we mean latex that is approved per the GOTS organic standard, whether the latex certification is from GOLS or Rainforest Alliance (FSC). This approach supports the expansion of sustainable rubber tree forests while delivering the healthiest mattresses possible,” adds Cik.

Since we maintain these high standards, we were recently recognized as a front-runner for best practices in proactive chemical management in the new Chemical Footprint (CFP) report released by Clean Production Action. The CFP report seeks to advance chemical footprinting to reduce business use of hazardous chemicals. 

Out of all participating companies, Naturepedic placed second overall, scoring a total of 97 percent of possible points, and was also recognized as a Disclosure Leader in the 2020 CFP Survey.

“Naturepedic is on a mission to eliminate toxic chemicals from sleep products and replace them with natural and organic materials, all while delivering the highest quality products available. This Earth Day, we ask the industry to join us in this pursuit by working to improve sustainable business practices, utilize certified organic, nontoxic materials, end greenwashing claims, and work together on chemical reform and policy change,” states Cik. 

With products for babies, children, and adults, along with our innovative EOS and Halcyon modular designs which helps divert huge amounts of discarded mattresses from landfills, Naturepedic is at the forefront of the organic mattress revolution.

To read Naturepedic’s full 2020-2021 Sustainability Report, click here.